As we head into Thanksgiving and finalize 2025, the San Diego market is entering one of the most overlooked — and most advantageous — times of the year for both buyers and sellers.
Every November–December, the same pattern repeats: serious buyers save money while everyone else is distracted by the holidays. Fewer competing buyers means stronger negotiation leverage, more seller flexibility, and better pricing.
Many homes with long days-on-market, price reductions, or motivated sellers receive little attention during the holidays — creating opportunities smart buyers can capitalize on. Builders are also offering aggressive year-end incentives.
Bonus: You can lock in a great price now and schedule closing in January or February 2026.
San Diego neighborhoods are moving at different speeds. Some areas are rising, others are flat, and a handful are softening. If you want to make smart decisions in early 2026, get a real value — not a generic Zestimate.
Local and corporate investors make more offers during the holidays than almost any other time of year. If you want flexibility — no repairs, no cleaning, no showings — this is a great time to compare offers.
Most sellers wait until January — which is why those who prepare in November and December often get better results. Less competition, serious holiday buyers, and a smoother launch into 2026.
Thank you for being part of my San Diego real estate community. Whether you’re planning a move in 30 days or 3 years, I’m here to help you avoid mistakes and make smart decisions.
Wishing you and your family a warm and relaxing Thanksgiving season.
George Lorimer
ProWest Properties • DRE #01146839
Your Home Sold Guaranteed or I’ll Buy It!*
*Conditions apply
Call/Text: 619-846-1244
Visit: GeorgeLorimer.com